A South California auto glass repair shop, PG Auto Glass, has just announced that it is going to be making available a discount to customers this holiday season in order to ease the financial burden that most people go through during this time. As pockets are emptied by Christmas gift expenses, holiday party costs and the like, people do end up being a little lighter in the pocketbook than they were before Christmastime, which PG Auto Glass representatives say may have negative results on the necessary maintenance work people need to do to keep their vehicles in tip-top shape. Hence, the company is offering a 10% discount on its services this season, in the true spirit of giving.
The auto glass repair shop’s discount can be seen on its website, where a coupon has been put up by the company for customers interested in taking advantage of the promo. This is actually quite a good idea, not just for the customers but also for the company. Recent forays by many windshield repair and replacement stores in coupon as well as groupon promotions indicate that consumers are more enthusiastic than ever about taking on coupon discount schemes. Experts say this is most likely because of the recession affecting people’s perceptions as well as their pockets, where consumers are becoming more and more sensitive to discount possibilities and are quicker to respond to discount offerings from companies because of the clear potential to save money that way.
As such, a lot of companies in the auto glass repair and replacement industry—as well as other industries, as a matter of fact—have been putting up coupons and groupons of late, trying to entice customers. For the most part, it seems to be successful, according to the reports of most of the companies trying it out. PG Auto Glass’s 10% discount scheme shall be likely to see good rewards for the company, especially as the new year comes ever closer.
A new year’s approach might seem unrelated at first to the question of whether or not an auto glass repair company’s bid to draw in customers with a discount on services can work, but it may actually be closely linked to it. One thing that the approach of New Year’s Day always does to people is bring out a tendency to fix or spruce up things that are already run down or which need to be repaired to some extent, in an effort to make a fresh start for the new year. As a result, people’s desire to actually get their old and broken car glass repaired is more likely to be high, and only a little more nudging—such as a coupon discount from a company—may be required to draw out the desired reaction.
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